Sony’s Music Concerts in Digital Cinema Theaters

Sony Electronics is launching the first in a series of digital cinema music concerts, as part of the ongoing alternative content initiative by its Digital Cinema Solutions and Services group. The first event premieres in select U.S. theaters October 22 and features Third Eye Blind, recorded live on August 20. The “Club Dates” series from [...]

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Sony Brings Gaming To Digital Cinema Theaters

Sony is joining forces with movie theaters to create a series of multi-player gaming events. The idea is to highlight the potential of “alternative content” as an additional revenue source for exhibitors during non-peak times. To support the release of the PlayStation3 title UNCHARTED 2: Among Thieves, Sony Computer Entertainment of America and Sony Digital [...]

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Paramount too Prefers to Promote Digital Cinema

Close on the heels of a similar arrangement between Sony and Disney to promote digital cinema, Paramount Pictures is offering digital cinema support to exhibitors in the international markets. The idea is to accelerate the roll-out of digital and 3-D projection systems in theatres. The announcement was made at ShoWest by Roger Pollock, Paramount’s executive [...]

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Coming Attraction: Days of Digital Cinema

Sony Electronics’ Digital Cinema Solutions and Services (DCSS) group has entered into a non-exclusive digital cinema deployment agreement with Walt Disney Studio Motion Pictures and Walt Disney Studios Motion Pictures International. The companies will work together to provide operational and financial resources to exhibitors that encourage them to feature Sony’s 4K SXRD projection technology in [...]

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New Dimension for Animation Flicks

Though still in the fledgling stage, 3-D animation is poised to be the next big frontier in the movie-making business. And DreamWorks Animation has plunged into this adventurous market beginning with its new movie “Monsters vs. Aliens”, scheduled for release in March. Intel is supporting this effort. So what’s the present and future of 3-D [...]

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